Eventhough the village is located in the east of Cikarang, the largest industrial town in ASEAN, I can say the life here is quite not easy.
‘Gerakan 1000 Buku’ was the name of our program, an event planned and executed by my Public Relations students to collect book donations and some amounts of money, and also sponsors to contribute in renovating the public library in Desa Labansari. Eventhough the village is located in the east of Cikarang, the largest industrial town in ASEAN, I can say the life here is quite not easy.
My colleagues and I visited SDN 01 Labansari to unveil the public library in the village. According to the village officers, the library was built by the Regencial Government of Bekasi. However, the construction is not completed well, so that my students made it as the main target of the project. They spread proposals, conducted campaign, and personal approaches to collect donations and sponsorships. Eventually, they have collected hundreds books and cooperated with sponsors to help renovating the building.
The building, which the size is about 5 x 4 square meters, currently serves various books for children. Not only that, some books for teenagers and adults are also accessible in the library. The library is now becoming one and the only library in the village.
It is fact that the village is surrounded by big corporates. Japanese, Korean, American, and other multinational corporates invest a big amount of funds in the city, but the local community is still poor. Therefore, we encouraged companies to contribute in the project as partners, sponsors, and CSR alliances. Because good quality of life is also their right.